Caught between popularity and authenticity
February 16th, 2012
01:58 PM ET

Caught between popularity and authenticity

Steven Molaro's workspace is filled with paraphernalia familiar to any geeky fan of science fiction.

"In my office, I’ve got a lot of robot paintings," he said. One of Molaro's co-workers, Bill Prady, often fiddles with a "Star Trek" phaser and will occasionally "shoot" some of his colleagues.

When he and his co-workers gather, they are surrounded by a statue of Spock, a massive painting of DC Comics' "Justice League of America," and a Cylon standee from "Battlestar: Galactica."

All of this is actually quite appropriate for their office, because Molaro is an executive producer for "The Big Bang Theory."

Now in its fifth season on CBS, the show is more popular than ever, airing in reruns on local TV, as well as on TBS (owned by Turner, which also owns CNN). It has recently boasted of beating "American Idol" head-to-head in the coveted 18-49 demographic.

This means that new people are discovering the show all the time, some of whom may originally have been hesitant to watch a show about a bunch of science nerds who collect comic books. FULL POST

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